blogA joyful smile nearly broke my face when I read about the new form feature in Google Doc’s. Glad I happened upon Seth Godin’s blog today, otherwise I might have missed this new function, as it’s not readily apparent when viewing the online spreadsheet.
With the 2007 travel incentive program winding down – trip departure in two weeks – it’s necessary to gather feedback from the 60 accounts going on the cruise to improve on the new year’s program. With Google Forms I can create a form whose fields correspond to the columns in a Google spreadsheet. You can link to a web page of the form, however for my list of cruise guests I’m going to use an I-frame to embed the spreadsheet into an email message sent with Aweber. What’s great about the form feature is the person filling it out does not have to have a Google account, and the information posts directly to the spreadsheet – making administration a snap!
Just brainstorming what information I might want to glean from this short survey:
There’s other creative ways to use this technology. For instance, alot of independent manufacturing reps schedule counter days regularly throughout the summer for my company’s contractor customers. However, contractors are busy, often working during counter days hours. How about I tape the presentation made by a manufacturer rep, edit, upload to a free video player like Brightcove, embed video on the company website along with a Google Form – submit your information to receive specs, more info, etc. I share the online spreadsheet with the vendor rep who follows up on information requests. Seems like a sound way to generate leads.
Do you have any ideas on how to apply this new technology to your business?
